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BECK
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RINKS
Business oriented branding and merchandising
FRANKS WAX
Work in progress branding concept for a recycled surf wax company. Franks Wax partners with surfboard repair shops to collect, clean, and recycle wax into multiple life cycles. Inspired by brands such as Liquid Death and Birdwell Beach Britches. Physical prototype coming soon.
The Design Lab
As a Resident at The Design Lab at UCSD, I am training as a design consultant. I work with various departments, business owners, and students to develop effective solutions to design-related problems. I designed, manufactured, and installed the sign for our office using an in-house CNC. I am also leading the branding for a new program at UCSD called SPUR (Student Paid Undergraduate Research).
UCSD SURF CLUB
I have been the acting president for 3 years of the UCSD Surf Club, a student-run 400+ member club at UC San Diego. I have used this position as an opportunity to develop a brand which represents the surf culture at UCSD. This led me to a freelance opportunity to develop the 2023 merchandising for UCSD's competitive Surf Team. My social marketing work for the club can be seen @ucsdsurfclub on Instagram.
ENVIROCENTRIC
I worked as a Graphic Designer at EnviroCentric, a start up which aims to inform the public on concepts such as upcycling and sustainable living. I developed these logos for them to utilize within their merchandising, waste bins, and social media. I am also currently working with them on a side project to design packaging for their newest product: a recycled surf wax called Ptero Wax.
UCSD FILM FEST
The UCSD Film Festival, a yearly school wide film festival commissioned me to design their branding. I developed these logos for them to utilize on shirts, backdrops, trophies, stickers, VIP cards, and more.
Flopp Clothing
For Love of People and Planet. Flopp was a clothing brand start-up I began in 2017 and ran throughout the first half of 2019. It was my first introduction into the field of branding, logo design, and merchandising. I used proceeds of the flower shirts shown left below to develop green spaces on my campus at Sage Creek High School Much of its marketing was done through instagram @floppclothing.
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